This shampoo uses the properties of naturalenzymes and powerful optical brighteners, in a palm and coconut base of cleansing agents to produce brilliant snow white coats. The natural enzymes in this shampoo digest protein based stains caused by urine, tears, blood, grass saliva and other organic soil and remove the soil with rinse water. Stubborn stains are removed after three or four baths. Color and contrast will be improved after two or three baths. A blend of botanical extracts stimulates, strengthens and highlights the coat. Works wonderfully on all colored pets! Heat positively influences the enzymatic action but is not required. 8:1 concentrate. Safe for cats. Appropriate for preparation of horses for parades and show baths for Cattle competition.